Iklan Di Google Ads Itu Mudah Banget

 Ya, judul di atas bener banget. 

Enaknya ngiklan di Google itu semua bahan buat belajar cukup banyak, tinggal kunjungin halaman support Google, lalu pilih produk Google Ads. Dari situ banyak artikel yang memandu kita untuk jalananin iklan di Google.

Biasanya kalo yang baru kenal Google Ads, diarahin untuk buat iklan kampanye pintar dulu. Tinggal masukin alamat situs, klo gk ada bisa pake profil bisnis, klo emang tujuannya agar pengguna di jaringan Google kunjungi lokasi bisnis Anda.

Tapi kalo tujuan agar pengguna melakukan aktivitas di halaman landing, dan emang belum ada alamat situs (website), bisa coba pake akun instagram, facebook atau juga market place. Pastikan untuk akun sosial media gak dikunci dan bisa dibuka umum ya.

Abis itu tinggal masukin tema kata kunci, pastikan tema kata kunci pas dan berhubungan dengan bisnis yang Anda iklankan ya. Nah, abis itu bisa juga gunakan tema kata kunci negatif ya, fungsinya sebagai saringan atau filter agar tema kata kunci yang gak relevan dan gak berhubungan dengan bisnis Anda gak memicu iklan Anda ditayangin di jaringan Google ya.

Setelah itu, targetin lokasi iklan mau tampil di daerah mana, bisa pake radius dari lokasi bisnis atau layanan bisnis Anda, atau juga bisa gunakan nama-nama wilayah/daerah yang ingin Anda targetkan.

Setelah itu, buat teks iklannya, coba gunakan kata-kata yang menarik dan memancing pengguna tertarik iklan Anda ya. Bisa juga pake kata-kata bonus atau diskon yang menarik. Nah, disini sebaiknya pakai teks iklan minimal 3 teks iklan, agar tujuannya banyak opsi iklan ditampilkan, dan ini ngebantu pengoptimalan iklan.

Gambar juga penting dimasukkan, gambar ini digunakan untuk menjelaskan secara visual produk atau jasa yang Anda iklankan ya.

Karena kampanye pintar ini gak cuma tampil di jaringan penelusuran Google, juga ditampilkan di jaringan display. Jaringan display maksudkan iklan akan ditampikan dalam bentuk gambar ya. Nanti, iklan Anda bakal ditampilkan di YouTube, di situs-situs yang kerjasama dengan Google, di Google Map, di Gmail dsb.

Yang sangat penting, pastikan anggaran harian yang Anda gunakan kompetitif ya. Nanti ada notifikasi di bawah ketika Anda mau gunakan anggaran dengan nominal tertentu, apakah anggaran yang Anda gunakan dalam batas rata-rata yang digunakan oleh kompetitor Anda.

Di atas adalah beberapa poin-poin penting yang dapat Anda gunakan untuk beriklan dengan kampanye pintar di Google Ads ya.

Kalau Anda perlu bantuan lebih lanjut untuk menjalankan iklan di Google. Kami dengan senang hati membantu! 

Pastinya jasa yang kami berikan sangat kompetitif dan memberikan hasil yang Anda impikan!

Silakan kontak langsung via email di rizalharun@gmail.com.

Selamat beriklan dan semoga bisnis Anda dapat berkembang pesat dan sukses!

5 Reasons Your Search Ads Got Low Traffic

 Search advertising can be a powerful tool for driving traffic to your website and increasing your brand's visibility. However, sometimes search ads don't get the expected amount of traffic, which can be frustrating for businesses. In this article, we'll explore some of the reasons why search ads may get low traffic and what you can do to improve their performance.

Poor ad targeting

One of the most common reasons search ads get low traffic is because they're not reaching the right audience. If your ad targeting is too broad, you may be wasting money on clicks from people who are unlikely to convert. On the other hand, if your targeting is too narrow, you may not be reaching enough potential customers. It's important to strike a balance and use targeting options that are specific enough to reach your ideal audience, but not so narrow that your ad won't be seen by enough people.

Low ad relevance

Another reason your search ads may not be getting traffic is that they're not relevant to what people are searching for. Make sure your ad copy is aligned with the keywords you're targeting and that the landing page you're sending people to is relevant to their search query. If your ad is too generic or doesn't match the user's intent, they're unlikely to click on it.

Poor ad quality

Google and other search engines use a quality score to determine the relevance and usefulness of your ads. If your ads have a low quality score, they may not show up as often or in as high a position on the search results page. To improve your ad quality, focus on creating relevant ad copy, using high-quality images or videos, and providing a good user experience on your landing page.

Bidding too low

Search advertising is an auction-based system, and the amount you bid for keywords determines how often your ads will be shown. If you're bidding too low, your ads may not be shown as often as your competitors' ads. It's important to find a balance between bidding enough to get your ads seen, but not overpaying for clicks that won't convert.

Seasonality or market changes

Sometimes low traffic on search ads is due to external factors, such as changes in the market or seasonality. For example, if you're advertising winter coats in the middle of summer, you're unlikely to get much traffic. Keep an eye on trends in your industry and adjust your advertising strategy accordingly.

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In conclusion, there are many reasons why search ads may get low traffic, but by paying attention to your ad targeting, relevance, quality, bidding, and market trends, you can improve their performance. Regularly monitoring and optimizing your ads can help you get the most out of your search advertising budget and drive more traffic to your website.

Running a Successful Google Ads Campaign: Tips and Strategies

Google Ads is one of the most powerful and effective digital advertising platforms available today. However, to achieve success with Google Ads, it’s important to have a clear strategy and approach in place. Here are some tips and strategies to help you run a successful Google Ads campaign.

Define your target audience

The first step in any successful advertising campaign is to define your target audience. Who are you trying to reach with your message? What are their interests, needs, and motivations? By clearly defining your target audience, you can create more effective and relevant ads that are more likely to be seen and clicked on by the right people.

Choose the right keywords

Keywords are the backbone of any Google Ads campaign, and choosing the right keywords is crucial for success. Research your target audience and think about the words and phrases they might use when searching for products or services like yours. Use Google’s Keyword Planner tool to help you find and select the most relevant keywords for your campaign.

Create compelling ad copy

Once you’ve chosen your keywords, the next step is to create compelling ad copy that will grab the attention of your target audience. Write clear and concise ads that highlight the benefits of your product or service and why your business is the best choice. Make sure your ads are relevant and useful to your target audience, and include a clear call to action.

Use targeting options wisely

Google Ads provides a range of targeting options that allow you to reach your target audience more effectively. Consider using options like location, language, and device targeting to reach the right people at the right time. You can also use demographic targeting to reach people based on factors like age, gender, and interests.

Monitor and optimize your campaign regularly

To ensure the success of your Google Ads campaign, it’s important to monitor and optimize your campaign regularly. Keep an eye on your campaign’s performance, and make adjustments as needed to improve your results. Experiment with different ad copy, targeting options, and bidding strategies to see what works best for your business.

In conclusion, running a successful Google Ads campaign requires careful planning and a commitment to continuous improvement. By defining your target audience, choosing the right keywords, creating compelling ad copy, using targeting options wisely, and monitoring and optimizing your campaign regularly, you can achieve your advertising goals and reach your target audience more effectively.

"Elevating Your Career in Digital Marketing: Tips and Strategies"

The digital marketing landscape is constantly evolving, making it a highly competitive and dynamic field. However, with hard work, dedication, and a commitment to continuous learning, you can elevate your career and stand out from the crowd. Here are some tips and strategies to help you achieve your goals.

Develop a deep understanding of the digital marketing landscape

To succeed in digital marketing, you need to have a comprehensive understanding of the industry, including the various channels and platforms that are available to reach your target audience. Familiarize yourself with the latest technologies and trends, and be open to new and innovative approaches to marketing.

Build a strong online presence

In digital marketing, your online presence can make or break your career. Make sure your personal website, LinkedIn profile, and other social media profiles are professional, up-to-date, and accurately reflect your skills and experience. Participate in industry groups, attend conferences, and connect with other professionals in the field to expand your network and build your brand.

Master a specific area of digital marketing

While it’s important to have a broad understanding of the field, specializing in a specific area of digital marketing can help you stand out from the crowd and become a subject matter expert. Consider areas such as SEO, PPC, email marketing, or social media advertising, and develop a deep understanding of the techniques and strategies involved in each.

Stay up-to-date with the latest industry developments

The digital marketing industry is constantly changing, and it’s important to stay informed about the latest trends, technologies, and best practices. Subscribe to industry publications, attend workshops and conferences, and seek out additional training opportunities to keep your skills and knowledge current.

Experiment and be open to new ideas

One of the most exciting aspects of digital marketing is the opportunity to experiment and try new things. Don’t be afraid to test out new approaches, even if they may seem unconventional. By taking calculated risks and being open to new ideas, you can stay ahead of the curve and find new and innovative ways to reach your target audience.

In conclusion, elevating your career in digital marketing requires hard work, dedication, and a commitment to continuous learning. By developing a deep understanding of the industry, building a strong online presence, mastering a specific area of digital marketing, staying up-to-date with the latest developments, and being open to new ideas, you can establish yourself as a leader in the field and achieve your career goals.

Any Good Offer Will Consider

This domain will consider being sold if any good offer accepted.

Actually, Rabuku.com is my project to create a blog about digital marketing, especially talking about Google Ads and SEO.

But, like I said if the offer is great for this domain, I would love to release this domain for you.

Regards,

Digital Marketing Consultant

Hello there!

I can assist you to grow your business. Targeting the right audience to express your desire to expand your business through the online platforms.

Contact us now!